THPAUL / Services / Marketing / Marketing strategy and outsourced marketing department

Strategy · Marketing

Marketing strategy and full outsourcing.

We start from the business: what it sells, to whom and with what goal. From there we set the messages, channels, budget and calendar, and coordinate all production so that every action serves the same purpose.

What's included

The deliverables.

  1. Market and competitor analysis
  2. Audience, messaging and positioning
  3. Annual and monthly action plan
  4. Budget allocation by channel
  5. Production coordination and monthly report

Who it's for

Who it's for.

  • Companies without their own marketing department
  • Teams that want an external partner for strategy and production
  • Brands that are starting out or changing direction

The result

What you gain.

One plan

Every channel tells the same story.

One team

Strategy, production and advertising with one person in charge.

A clear picture

Every month you know what happened and what comes next.

How we work

From brief to result.

01

Brief and goal

What we want to achieve, for which audience and how we will measure it.

02

Idea and plan

Concept, channels, timeline and deliverables.

03

Production

Creative, photography, video and materials.

04

Measurement

Results, conclusions and the next cycle.

From the blog

Guides from the blog.

All guides

Marketing agency in Athens: how to choose the right partner

The questions to ask before you sign, the signs that should make you hesitate and what should be done in the first month.

Read the article

Outsourced marketing department: in-house team, agency or freelancers

What your own team, an agency or freelancers ask of you in time and management, how the hybrid model works and what to outsource first.

Read the article

How to write a brief that leads to a better campaign

Goal, audience, one message, constraints, budget and measurement: what a good brief needs, with examples of vague and clear wording.

Read the article

FAQ

Frequently asked questions.

Didn't find what you're looking for? Send us your question.

Ask us
Can you be our marketing department?
Yes. We take on strategy, production, advertising and reporting, with a single point of contact on our side.
Do you also work with our own team?
Yes. We can cover just the strategy or specific parts of the work and collaborate with your people.
How do we start?
We can start with a project or with a monthly collaboration. The proposal states exactly what is included.
How do we measure progress?
From the start we set metrics for each goal and go through them together in a monthly report.

Request a proposal

Let's talk about your goal.

Tell us what you want to achieve. We usually reply within 1 to 2 working days, with a written proposal.