Creatives from the studio
Images and video that stand out in the feed.
THPAUL / Services / Marketing / Meta Ads (Facebook and Instagram)
Advertising · Marketing
Advertising on Facebook and Instagram with Meta Ads.
We set up the campaign structure based on the goal, from brand awareness to sales. We make the creatives in the studio, check the pixel and conversions, and optimise every week.
What's included
The deliverables.
- Campaign strategy and structure
- Audiences and retargeting
- Creatives and variations
- Pixel and conversion checks
- Reports and optimisation
Who it's for
Who it's for.
- E-shops that want sales
- Service businesses that want enquiries
- Stores that want footfall
The result
What you gain.
Clean data
You see what each campaign brings in.
Continuous improvement
We keep what works and stop what doesn't.
How we work
From brief to result.
01
Brief and goal
What we want to achieve, for which audience and how we will measure it.
02
Idea and plan
Concept, channels, timeline and deliverables.
03
Production
Creative, photography, video and materials.
04
Measurement
Results, conclusions and the next cycle.
More from Advertising
Services that go together
Google Ads
You appear on Google the moment someone searches for what you sell.
SEO and content
A technical audit, keywords and content that bring visitors from Google without advertising.
Ad creatives
Image and video variations that get tested, so you know which message brings results.
Analytics and measurement
Proper measurement with GA4, Tag Manager and pixel, so you know where your customers come from.
From the blog
Guides from the blog.
AllImagesMapsShopping
- Sponsoredthpaul.comMeta Ads or Google Ads: where to start
Calls and forms
Meta Ads or Google Ads: where to start
Demand or discovery? How your product, budget and creative show you where to start, and how to test both properly.
Read the articlePerformance creative: how to design ad tests
Ad creative tests produce useful findings when the hypotheses, variants and evaluation criteria are clear in advance.
Read the articleMarketing funnel: the stages of the customer journey in simple terms
Awareness, consideration, decision and loyalty: which content and which channel suit each stage, and how to see where you are losing customers.
Read the articleWhat budget is needed?+
It depends on the goal and the industry. We suggest a realistic first test and scale it up once it is clear what works.
Do you work with my account?+
Yes, or we set up a new account with you, with the right access and ownership.
Do you make the creatives?+
Yes. Photography, video, design and copy are all done by the THPAUL team.
How soon do results show?+
The first signs appear within a few weeks. We do not promise numbers before we have seen the data.
Request a proposal
Let's talk about your goal.
Tell us what you want to achieve. We usually reply within 1 to 2 working days, with a written proposal.