Advertising agency & holistic marketing in Athens

Make
it matter.

We take on a company's entire communication, from strategy to the website. One team for campaigns, photography, websites, tools and social media.

Discover what we do Find your mix

Marketing

Studio

Website

ReviewDesk

Holistic marketing.One team for all your communication.

Scroll, it gets interestingStrategy ↗ Content ↗ Studio ↗ Tools ↗ Web ↗

Good ideas are made to moveMarketingCampaignsStudioBusiness toolsWebsitesReal estate media

01 / What we do

One team. Many moves.

From the idea to production, the experience and the digital result. Five creative worlds working together for the same company.

01 Marketing A complete strategy that connects content, physical points of sale and digital communication. 02 Product Studio Product photography and art direction that turn materials, details and form into a clear visual identity. 03 Akinita Media.gr Specialist property media for spaces that need a clean, accurate and atmospheric presentation, with photography, video and aerial imagery. 04 Business Tools Practical digital tools, internal workflows and automations that help a business run better. 05 Website Build Strategy, design and development for websites, e-shops and landing pages with a distinct character.

02 / Campaigns with a purpose

Work that speaks.

Each of our campaigns starts from a purpose, something worth saying. That is our approach and our speciality.

All work

Columbia × Sianti Gallery / Art & Retail Activation

Outdoor Art | Where Inspiration Breathes

What happens when art leaves the confines of a gallery and meets the public where they don't expect it?

17 artists
4 stores
1 gallery

See the full campaign ↗

Columbia / Experiential Campaign

Take a Hike | Outdoor Experience

How does an outdoor brand actually get people out into nature?

3 trail guides
Outings
HIKE BOX

See the full campaign ↗

Columbia / Environmental Awareness

Columbia | Clean for Our Future Outdoors

What if protecting nature started before the problem was created?

Prevention
Education
Visual identity

See the full campaign ↗

New Balance / Experiential · Art Activation

New Balance | We Paint Shoes, Not Eggs

What would happen if, instead of eggs, we painted shoes?

Live painting
3D shoes
Easter and art

See the full campaign ↗

New Balance / Seasonal Brand Activation

New Balance | Easter's Gift for a Greener Home

Can an Easter gift become the start of something that grows?

4 plant pots
Cress seeds
Earth Day

See the full campaign ↗

The full portfolio
in a private presentation ↗

03 / Product studio

Make them look twice.

Every object has a story. We give it light, texture and the image it deserves. Product photography, AI visuals and graphic design, at our studio in Athens.

✳ Product photography✳ Still life✳ AI visuals✳ Graphic design

Step into the Studio world Estimate the cost

04 / Business tools

Tools that make our clients stronger.

We build tools that help our clients organise their team, look after their reputation and see their data clearly.

Business Tools

OMADIFY

Your team, truly together.

Announcements with read confirmation, an internal feed, training and tasks in one shared space.

ReviewDesk

Your reputation on Google, with a system.

Review requests, replies to reviews, a person responsible for every complaint and data for decisions.

CRM and customer management

We organise requests and contacts so the team knows what happened, who is replying and what the next step is.

Marketing automation

Automations for repetitive tasks, with less manual coordination and timely responses.

Dashboards and reports

We turn useful business data into simple screens for monitoring and decisions.

05 / Websites we built

Digital with a point of view.

Websites that explain, persuade and bring in enquiries, with tools that are useful to the visitor.

Website Build

realfinance.gr

01 / Mortgages & financing adviser · Kallithea

Real Finance

“Your mortgage, with the right support.”

Mortgage repayment calculator with a live result
Pages organised by need: buying, new builds, remortgaging, special categories
Guide to required documents, FAQs and articles
Mobile-first experience with clear next steps

Visit realfinance.gr ↗

mastoresos.gr

02 / Plumbing, heating & technical services · Attica

Mastoresos

“Whatever your space needs. With one team.”

Two paths: “For the Home” and “For Businesses”
8 services with their own pages and guides
Quote form with service selection and chat
A clear 4-step process from first contact to delivery

Visit mastoresos.gr ↗

06 / The growth match

What's your next move?

You don't need to know which service you want. Tell us what you're trying to achieve and we'll find the right combination.

◉ Studio Brief ↗ Website Brief

The quiz needs JavaScript. Talk to us directly

From the blog

News and ideas.

All articles

News13 November 20263 min read

THPAUL's new website: all our work in one place

A photo globe, a cost estimator, a page for every service, case studies, tools and cookies only with your consent.

Read the article

Marketing12 November 20265 min read

Marketing agency in Athens: how to choose the right partner

The questions to ask before you sign, the signs that should make you hesitate and what should be done in the first month.

Read the article Social media11 November 20265 min read

Social media management: what it includes and how to measure it

Strategy, production, publishing, community, advertising and reporting: what social media management covers, how to measure it and what to ask.

Read the article

07 / Let's talk

Let's make something happen.

Have a brand, an idea or a challenge? Tell us what you have in mind and we'll reply with a first proposal.

Or email us at marketing@thpaul.com

FAQ

Frequently asked questions.

Didn't find what you're looking for? Send us your question.

Ask us

What does holistic marketing mean?

That one team takes on all of a company's communication: strategy, campaigns, social media, photography, website, advertising and tools. Everything ties together and is measured together.

Can you take on our company's entire communication?

Yes. We become your marketing department or work alongside your own team, with one plan and one point of contact.

Can I ask for just one service?

Yes. Every service also works on its own: a photo shoot, a website, a campaign or a tool.

Do I need to know exactly what I need?

No. Take the short quiz or write to us with your goal and we'll suggest where to start.

What kind of campaigns do you create?

Campaigns with a purpose: ideas that say something more than the product, such as art inside the store or protecting nature. We design them and carry them out from the start, all the way to the store and social media.

Where are you based?

In Athens. We work with brands all over Greece, and photo shoots take place at our studio.

Do you build websites and e-shops?

Yes. See the websites we built, such as realfinance.gr and mastoresos.gr.

What are your business tools?

Tools that help our clients work better: OMADIFY for internal communication, ReviewDesk for reviews and feedback, CRM, automations and dashboards.

How much does working with you cost?

It depends on the goal and the scope. For photography there is an online cost estimator. For everything else we send a written proposal after an initial conversation.

How quickly do you reply?

Usually within 1 to 2 working days.

Good ideas don't sit still.

Let's
talk ↗